Paper · Material
Kraft Paper
Natural, recyclable, brand-friendly fibre
Kraft paper is an unbleached, long-fibre wood pulp paper celebrated for its natural brown tone, high tear strength, and full recyclability. Born from the Kraft pulping process patented in 1879, it has become the signature material of eco-conscious brands across food, beauty, and lifestyle. At MUGE Packaging we stock virgin and 100% recycled kraft from 80 gsm wraps up to 450 gsm structural board, allowing the same warm, organic look across mailers, folding cartons, sleeves, and rigid gift boxes. Kraft accepts soy-based inks, foil stamping, embossing, and water-based varnishes, giving designers a tactile canvas that still reads premium.
Weight range
80–450 gsm
Carbon footprint
−42% vs bleached
Production lead
12–18 days
MOQ
From 300 pcs
Section 01 · Productions
Real Kraft in the wild.
Every photo below is an actual production we've shipped — no renders, no stock photography. Click any piece to view its full product page.
Kraft Apparel Tube
Natural kraft wrap, 1.5mm wall, foil-stamped logo.
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Kraft Folding Box
350gsm kraft, debossed mark, magnetic closure.
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Ready-to-Ship Kraft
Stocked kraft mailers — ships in 5 days.
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Food-grade Kraft Bag
Virgin kraft + FDA coating for direct food contact.
Kraft Tea Caddy
Moisture-shielded kraft for loose-leaf tea.
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Kraft Soap Sleeve
Compostable single-wall kraft sleeve.
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Kraft Mailer
E-flute kraft, single-colour flexo print.
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Kraft Shopping Bag
Twisted-handle kraft bag with reinforced base.
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"When sustainability is the brand, kraft isn't a finish — it's the message."
Section 02 · Craft
The finishing techniques that make it sing.
Macro-level decoration choices that turn a raw Kraft sheet into a brand-defining surface.
Technique 01
Hot-foil on kraft
Gold foil reads warmer on natural kraft fibre — a luxury contrast eco brands love.
Technique 02
Blind deboss
Pressure-only mark with no ink — keeps the recycling stream clean.
Technique 03
Soy-ink flexo
Plant-based ink direct on uncoated kraft, fully compostable.
Section 03 · Specs
Specifications
- Weight range
- 80 – 450 gsm
- Colour
- Natural brown / white kraft
- Recyclability
- 100% recyclable & compostable
- Tear strength
- High (long-fibre)
- Print method
- Offset, flexo, screen
- Certifications
- FSC®, PEFC available
Section 04 · Trade-offs
Strengths & Trade-offs
Strengths
- Lowest carbon footprint of mainstream papers
- Strong, tear-resistant, ideal for shipping
- Distinct natural look elevates eco brands
- Cost-effective at every order tier
Trade-offs
- Limited colour vibrancy without white base coat
- Brown tone can dull soft pastels
- Not waterproof unless laminated
Section 05 · Brand wall
Who builds with Kraft.
Three industries where this material is doing some of its best work right now.
Case 01 · Specialty coffee
Third-wave roasters
250g and 1kg kraft tubes with degassing valve — keeps beans fresh while telling the farm story.
Case 02 · Clean beauty
Refillable cosmetic lines
Kraft outers signal 'plastic-free'; inside a compostable PLA tray cradles the product.
Case 03 · Subscription DTC
Monthly box services
Inside-printed kraft mailers turn unboxing into branded content for unboxing videos.
Section 06 · Compare
Kraft vs. the alternatives.
A quick side-by-side to help you decide where Kraft earns its place — and where another stock might serve you better.
| Attribute | Kraft Paper | White Card 350g | Recycled Card |
|---|---|---|---|
| Visual tone | Warm natural brown | Bright white | Off-white grey |
| Print fidelity | Muted, soy-ink friendly | Photographic CMYK | Mid-fidelity CMYK |
| Recyclability | 100% + compostable | Recyclable | 100% recycled |
| Cost index | 1.0× (baseline) | 1.3× | 1.1× |
| Best for | Eco / craft / food | Cosmetics / retail | Conscious retail |
Section 07 · Applications
Best Used For
How brands across cosmetics, food, fashion, and electronics put Kraft to work.
Print Compatibility
Printing Methods
- Offset CMYK
- Flexographic spot colour
- Screen print
- Soy-based eco inks
Finishing Options
Decoration & Construction
- Hot foil stamping
- Blind / debossing
- Soft-touch matte varnish
- Die-cut windows
Section 08 · FAQ
Frequently asked
Is kraft paper actually eco-friendly?+
Yes — kraft is biodegradable, compostable, and the most widely recycled paper grade. Choose FSC-certified stock to ensure responsibly managed forestry.
Can you print full-colour photography on kraft?+
Yes, with a white ink base coat. Without it, colours will absorb into the brown fibre and appear muted — a look many natural brands prefer.
What MOQ do you offer for custom kraft boxes?+
Standard MOQ starts at 500 pcs for folding cartons and 300 pcs for rigid kraft boxes. Lower trial quantities are available on request.
Is kraft suitable for direct food contact?+
Yes — we use food-grade virgin kraft with FDA-compliant coatings for items like burger boxes, bakery sleeves, and tea bags.
Continue exploring
Related materials
White Card 350gsm
Smooth white folding board engineered for vivid CMYK photography and sharp typography.
Corrugated Board
Fluted board (E, B, C, BC) engineered for protection, stacking, and brand-print mailers.
Rigid Greyboard
Dense recycled fibreboard from 1.0 to 3.0 mm — the backbone of every premium gift box.
Ready to build with Kraft?
Get an instant estimate or request a tactile sample.
All calculator prices are for reference only. Contact our team for a verified quote tailored to your project — we are very happy to help.