Beyond the Brown Box: Corrugated as Branding Tool
Corrugated packaging is the most widely used packaging format globally, but most businesses leave it unbranded. Custom printed corrugated transforms shipping from a cost center into a marketing opportunity.
Box Types and Selection
Regular Slotted Container (RSC) for standard shipping applications with die-cut mailers for premium e-commerce unboxing requiring no tape assembly. Full overlap boxes for heavy items. Half-slotted containers for open-top storage and display.
Flute Selection for Protection
A Flute for maximum cushioning of fragile and heavy products with B Flute for best printing surface and retail display applications. C Flute for balanced all-purpose performance and cost efficiency. E Flute for premium retail packaging with near-paperboard print quality.
Printing on Corrugated
Flexographic printing for cost-effective 1-3 color branding on shipping volumes with litho lamination for photorealistic quality on retail and display packaging. Digital printing for short-run and variable designs without plate costs.
E-Commerce Optimization
Right-size packaging eliminates dimensional weight charges and void fill costs with branded exterior creating delivery-day brand impressions. Easy-open and return-friendly features improve customer experience.
Sustainability Built In
Corrugated is the most recycled packaging material with 90%+ recovery rates in developed markets and 70-100% recycled content standard in most board grades. FSC-certified virgin fiber options for brands requiring chain-of-custody documentation.
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