<p>Counterfeiting in the circular economy is a rising threat. As secondary raw materials become the industry standard, verifying the origin of the fiber is critical. Muge Packaging’s 'Smart Fiber' technology embeds invisible, biodegradable markers within the board itself. These markers can be scanned via a simple smartphone app, allowing brands to track the lifecycle of the package from first sale to final recycling, ensuring the integrity of their circular claims in accordance with <a href="https://europarl.europa.eu/news/en/press-room/20240419IPR20584/new-rules-to-reduce-reuse-and-recycle-packaging" target="_blank">EU recycling standards</a>.</p>
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