The Procurement Hard Stop
We are now in the critical 100-day window before the August 12 EU PPWR enforcement. The '100-Day Procurement Audit' is the mandatory de-risking step for every global luxury group. The primary hurdle? Article 24 and the 50% void space limit.
Navigating the 50% Rule
As highlighted in the EU PPWR Procurement Guide 2026, void space limits are the single greatest threat to Q4 inventory velocity. Muge's 'Zero-Air Blueprint'—specifically the Accordion and magnetic folding series—engineers out the air without sacrificing the prestige of the unboxing ritual.
Securing Velocity
By aligning with Article 24 today, you ensure your brand's logistics velocity remains uncompromised while others are trapped in administrative audits.
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